News

UIS to Keep Prairie Stars

UIS to Keep Prairie Stars

Photo: Newsradio WTAX

Many students are still confused on exactly what a Prairie Star is but, UIS is keeping their nickname.

Even though Prairie Stars only garnered 14-percent of the informal voting by students, UIS decided against using the top vote-getter, the Sabers with 60-percent because Athletic Director Kim Pate says one weakness is it may be confusing to spell.

“You have a desire to eliminate any kind of confusion and have clarity around your brand so the people wonder what it is.  I think that has been an issue for us in the past; what is a Prairie Star. That’s been a question,” sayse Pate.

The study was conducted by students and an outside consultant from Louisville KY.  The next step will to design a new logo for uniforms and develop a mascot.

Recent Headlines

3 hours ago in Local

Langfelder: Y Block Proposals Going Online, to be Considered in Matter of Months

Generic WTAX

It won’t be at Tuesday night’s Springfield City Council meeting, but it may not be long before aldermen formally consider the proposals submitted for what to do with the former YWCA block downtown near the Governor’s mansion.

4 hours ago in Local

Springfield School Board Approves Administrator Moves

5-2-16 Springfield Public School Board Meeting

The changes include a new principal for Springfield High School.

8 hours ago in Local

Deadline Coming for Constitutional Amendment

tax

Graduated-tax boosters boast bipartisan support

11 hours ago in Local

Springfield Marks Tourism Week

5-2-16 Tourism Week

There are a lot of misconceptions about Springfield these days according to local tourism officials.

11 hours ago in Local

Small Business Week

DCEO

Conn says she is an example of both the good and bad of Illinois