News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Recent Headlines

in Local

Republicans Expect to Hang On to 18th Seat in Illinois

Il 18th District

Only candidate to announce a run for Aaron Schock's seat so far is Darin LaHood.

in Local

Rauner Stands By Right-To-Work Idea for Illinois

rauner

Governor Rauner stands by right-to-work zones in Illinois in spite of opinion issued by Lisa Madigan's office.

in Local

Catholic Bishops Call for Bell Ringing to Mark End of Civil War

church bell

Archdiocese of Chicago officials say the plan arose out of the denomination's annual meeting.

in Local

Eastern Ill. Lincoln Site to Commemorate 150th Death Anniversary

lincoln

The presentations are scheduled for the weekend of April 10 to 12.

in Local

Illinois Observes Earth Hour This Evening

Earth Hour

Lights out from 8:30 to 9:30 this evening.