News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Recent Headlines

in Local

Second Thoughts about Landfill Approval

Fresh
IEPA-logo

Toxic waste is an issue

in Local

$1 Billion for Road Construction

Fresh
pat-quinn

First big capital bill since Illinois Jobs Now! expired

in Local

High Poverty, Lower Mortality Rate Highlight Kids Count Report

Fresh
voices

The state is helping a little, Voices for Illinois Children says.

in Local

Gunman Prompts Lockdown of Rural Springfield Mobile Home Park

sangamon county sheriff

Sangamon County Sheriff's Deputies say a lockdown at the Lincoln Place Mobile Home park in unincorporated Springfield near Riverton has ended.

in Local

State Appellate Court Rules for FutureGen

coal

A state appellate court handed the FutureGen Alliance a big victory Tuesday.