News

Buy a ticket? Psh! NFL teams selling memberships

Buy a ticket? Psh! NFL teams selling memberships

NFL: Season ticket "holders" are becoming a thing of the past. Photo: Associated Press

DAVE SKRETTA, AP Sports Writer

KANSAS CITY, Mo. (AP) — The change made by the Kansas City Chiefs a few years ago was subtle — one word, really — yet it ushered a pronounced change in the way the franchise viewed its most important fans.

Season-ticket holders became known as “season-ticket members.”

Suddenly, the entire paradigm shifted. No longer were Chiefs fans merely customers, buying a ticket, attending a game and then heading home afterward.

Rather they began to feel as though they were part of the franchise, just as integral to the success or failure of the team as quarterback Alex Smith, coach Andy Reid or even general manager John Dorsey.

And by offering those members exclusive gifts and experiences, the Chiefs have rebuilt their season-ticket rolls at a time when many franchises are having a hard time filling stadiums.

Recent Headlines

in Local

Springfield IG Position On Hold Pending Ward 10 Appointment

municipalcenter

An ordinance is on the table to create the Office of Inspector General, which could be a full time or part time contractual employee.

in Local

Springfield Prayer Vigil Held in Wake of Ferguson Riots

Hands

Riots in Ferguson spark frank discussions in Springfield

in Local

Man Takes Money, Jewelery From North End Store

gun

Springfield Police are looking for a man that robbed a north end payday loan store Tuesday morning.

in Local

Christian County Authorities Investigate Baby Death

medical

A one month old baby is dead in Kincaid.

in Local

Illinois Ebola Hotline Suspended

ebola

The number of calls to it has fallen sharply.